Modern Marketing for Minnesota companies

Industrial-Strength Digital Marketing

With Propellant behind you, your company gets the launch code to top-notch marketing that puts your brand front and center. From manufacturers and fabricators, to home service companies and start-ups, we believe every company has a story. We elevate yours above the rest.

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Your On-Demand Marketing Team

Imagine having an entire marketing team at your fingertips, but only when you need them. That's what we offer—a group of marketing experts ready to help you scale swiftly and smartly, all without the hefty expenses and lack of range that come with full-time hires.

“Propellant has done an incredible job developing and supporting our marketing efforts. They’re accountable, easy to work with, and deliver value far above our expectations. I would not hesitate to recommend them to any business looking to improve their digital marketing game.”
–– Steve Owens, Dalsin Industries (Bloomington, MN)

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We're like an employee, but better

Monthly Packages

We believe in building meaningful relationships with our clients, which is why we only work on a 6 or 12-month contract basis to provide consistent deliverables and measurable results. This approach ensures that we fully comprehend your brand's identity, enabling us to generate content that effectively and consistently communicates your positioning and expertise.

Every business has unique needs and objectives, which is why our marketing retainer plans are flexible and can be customized to align with your specific goals.

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Walking the walk

Case Studies

MEMPHIS WOOD FIRE GRILLSFor manufacturers at Memphis Grills, Propellant was contracted to kickstart their entire marketing program (both digital and physical). We did a complete re-brand, created a new site, loads of SEO-optimized content, and videos. We also spearheaded social media and secured dozens of high-value media mentions, including a spread in WIRED Magazine. Our work helped grow Memphis' market presence and revenue significantly.

DALSIN INDUSTRIES: HR CAMPAIGNLongtime client, Dalsin Industries, is a company that embodies excellence and innovation in the Precision Manufacturing Space. Understanding the need to stay ahead in a rapidly evolving industry, Dalsin Industries asked us to initiate a short form video campaign. Our mission was clear: develop a comprehensive strategy that not only raises awareness about their brand but also ignites excitement around the career opportunities they have to offer.

Companies We've Helped

When you need more

Brand & Product Videos

A well-crafted brand or product video provides the opportunity to delve deeper into your brand's story, showcase product features in detail, and engage your audience on a more profound level, complementing and enriching your short form content.We can go as big as you want.

Not our first rodeo

Why Propellant?

Propellant brings to the table an outstanding legacy of marketing services spanning almost two decades. In its impressive journey, Propellant has navigated every realm of the marketing ecosystem - from collaborating with Hollywood luminaries, to building brands, websites, and marketing campaigns for industrial clients, Propellant consistently delivers excellence for its partners.Whether it's B2B, D2C, highly technical, or passionately creative, there's hardly a medium, subject, or audience we haven't worked in or on. This multi-faceted approach gives us a unique perspective on the dynamic marketing landscape facing today's highly competitive - and noisy - business environment.About our Founder: Matt Osterman is a writer, filmmaker, and entrepreneur with a significant background in helping companies grow through strategic digital marketing. As the founder of HeyPropellant, he brings nearly two decades of experience in building brands, launching impactful campaigns, and driving business results across diverse industries. Beyond marketing, Matt has written, directed, and produced internationally distributed films, and has successfully started and sold multiple businesses, including a rapidly scaling Internet Service Provider. His multifaceted career uniquely positions him to help companies navigate the digital landscape, transforming challenges into opportunities for growth.